Trade Marketing Manager Jobs in DREEM – Mashreq Group November 2019

About the Job

Main Scope
Achieve business targets yearly plan by understanding trade and shopper insights and providing activities and solutions accordingly to meet their needs.

Communication and agreement with field sales force, activation plans, targets and budgets as part of AP, to ensure a clear understanding of the category by the customer team.
Development & evaluation of Category tactics (ie. Price Promo, free weight, co-packs, assortment, pricing).

Represent the customer within the business, and Dreem category plan to the customer, to facilitate alignment of strategies and plans.
Understand competitor tactics within channels / customers and develop / initiate Dreem response in line with Competition law.
Input to the S&OP process, owning the short term sales forecast and participation to the meetings
Responsible for the customer promotion plan, of the category.
Lead execution of plans & activities including customized offerings (incl. special packs, channel specific packs).
Accountable for total Category % TTS budget spent vs target.
Consolidate field/country plans as an input to the Sales & operation plan.
Analyse the ROI of the marketing activities executed with the customer.
Monitor & accountable for market share, National numeric distribution, weighted distribution and Customer Dealing.
Responsible for executing the annual trade support plans across the various channels according to roadmap and in line with brand strategies & priorities.
Tracks & reports all competitor trade Marketing activities & evaluates its impact on the brands performance.

Job Requirements

6-8 years experience in trade marketing operations, at least 3 years as trade marketing manager
FMCG or Food industries background is a must
Expertise in Field Sales (GT/ MT / CD operations) , brand building or Category management is a plus

Working Environment

50 % Office Based

50 % Field Work ( Factory, Suppliers Visits, Customers Visits, Exhibitions, etc)

To Apply from HERE: